Meet Carol Sill
Have you always wanted to write that book, but haven’t felt ready? Then you must connect with Carol Sill, founder of AlphaGlyph Publications Ltd.
A writer, educator and publisher, Sill helps writers and non-writers to get concept development, editorial, layout and printing help for their books. She has an extensive experience in production and distribution of media, including print, interactive and video, and applies this multimedia approach to the medium of print. As well, she also writes and manages many blogs for clients, including videoblogs.
Here Sill talks with us about her business, passions and purpose.
A Passion for Self-Expression
“Throughout my life I’ve always encouraged others to express themselves. From self-publishing early zines to encouraging women to use video to tell their stories, I developed a personal passion for all types of self-expression through media. I see the new media today and Web 2.0 (with Web 3.0 not far behind) as the perfect opportunity for anyone with a message to get it out there. And I’m very excited by the possibilities of the new Print on Demand technology to enable so many people to fulfill their dream of publishing a book.”
Her Big AHA! Moment
“When I was in the SFU Publishing Intensive Program I had a big AHA realization that all the technology and work that goes into book publishing could be seen as parallel to the film and video production process. The whole thing clicked in for me, updated my concepts of what publishing is and can be. I saw a way of bringing the sensibilities of all media back to print, to create lasting work in the most stable of storage media: the book.”
Bringing Out the Projects
“In starting Alpha Glyph, I was fortunate in that I had arrived in a place in my life and career where I could choose to work on projects that were important to me. I made the spiritually conscious decision to focus on bringing out the work and interests of my clients in much the same way as a midwife would bring her expertise to the birthing process. (This might give you some back-story to my tag-line: “21st Century books – from concept to delivery.”) Being in a position that allows me to enable clients’ work rather than select work for publication based on market influences has really freed me to follow this passion to bring out the compelling stories that need to be told, or the work of a lifetime finally gathered together for publication. ”
What Motivates Her
“I’m from the boomer generation, the people who wanted to change the world. I realized early on that the message via media is one way that minds are changed, and when we see the empowerment that comes from making your own statement, then the media is not just a communication vehicle, but a means of conversation and contact – with people, with ideas, with the potential for change. If even one person goes through the whole process, writes that book and gets it out there, then we have done our job.”
Secrets to Growing this Business
“Personal contact and going a good job are the ways this business flourishes: developing an excellent reputation. It is a one-to-one process which is unique to each client, and requires finesse, intelligence and a fundamental understanding of where the author wants to go with the book, in balance with what the book needs to reach its audience. There is no one secret to this process, but through our consistently solid and reliable presence the business grows.”
“It’s all about understanding, and each new client brings a new challenge. Flexibility, seeing from the client’s point of view is essential when applying my expertise to the work. Making self-published books that have the same production values as trade publications may mean challenging the preconceived ideas that an author may have. For example, it may not be such a good idea for the client who wants to reach a wider audience to put that cat photo on the cover. Each step along the way is a close negotiation.”
Words of Advice – On Making a Difference
“One of the best things you can do for yourself is to put together a legacy for those who come after you. The process of summing up your life can be incredibly liberating and can lead you to new directions you hadn’t imagined were possible. It can be in images, in words, or even in mementos.
“When your experience is consolidated into print, you can offer this to others in a way that can be lasting and influential.
“There is a great sense of satisfaction that will come to you from finally getting that book out into the world. Instead of keeping it suspended as a dream or a wish, you can make it a reality, and I’m here to help you do it.”